This site has limited support for your browser. We recommend switching to Edge, Chrome, Safari, or Firefox.
Congratulations! Your order qualifies for free shipping You are $400 USD away from free shipping.

Free design services on all custom orders.

No set-up or hidden fees at checkout.

Get in touch at (469) BRANDME

The CBD industry is booming: Here's why

Over the last decade, CBD’s popularity has grown exponentially. More people are turning to this natural product for a wide range of therapeutic benefits. According to research, CBD interacts with the human endocannabinoid system to support normal body functioning (homeostasis). A majority of CBD products are reasonably priced and easily accessible. Looking at current trends, people are more drawn to natural products when it comes to health matters as opposed to taking prescription pills. Pharmaceutical drugs have been linked to numerous side effects, and a natural, effective alternative receives an open arm welcome. 

According to Statista, CBD sales have increased from 108,000,000 in 2014 to 845,000,000 in 2019. The table below shows how the sales have increased within those 6 years. 

why is CBD booming

This piece looks at the factors that have contributed to this growth sprout, including how a brand’s CBD packaging influences a consumer’s perception of a product. 

Aesthetic CBD packaging

A primary factor contributing to the growth of the CBD is the high-quality, relatable, and attractive packaging of the products. With so many wellness products flooding the market, brands use packaging to stay ahead of the competition. 

Many companies work with reputable branding companies, while others do in-house packaging. According to a poll conducted by Ipsos, 7 out of 10 people base their shopping preferences on the packaging of products when faced with multiple options. This shows just how packaging influences shoppers’ perception in relation to how they view a brand and its products. 

Looking at different CBD brands, one will notice that they have invested heavily in brand image, starting from the packaging, graphics, fonts, product description, and color. Consequently, the sales have gone up, making the CBD industry one of the fastest-growing markets in the US and beyond. 

Favorable legislation

In recent years, the laws governing marijuana and hemp have become more favorable. 37 states allow the use of cannabis for medical reasons, and 18 states allow its use recreationally. According to the 2018 farm bill, CBD is considered legal if it contains 0.3% THC. 

With the law on their side, CBD companies are free to cultivate, distribute, and sell their products freely. This allows them to penetrate the market and make huge strides. 

CBD offers numerous therapeutic benefits without the psychoactive effects

A cannabis plant contains over 100 phytocannabinoids, with CBD and THC being the most prevalent. THC is a psychoactive compound responsible for the ‘high’ commonly associated with cannabis plants. CBD is not psychoactive and offers numerous therapeutic benefits such as promoting ocular health, maintaining optimum physical and mental health, sponsor relaxation and supporting normal recovery from stress. 

For years, most people did not understand the difference between THC and CBD products and consequently, this made it hard for CBD brands to make sales. Thanks to the favorable legislation and public education on the benefits of CBD, the perspective has shifted, and CBD has become a favorite among many. 

The approval of CBD-based medication, such as Epidiolex, has contributed to the spike in CBD sales. The drug is used to treat two forms of intractable epilepsy (Dravet and Lennox Gastaut syndrome) among children aged two years and above. 

Diversity in the forms of consuming CBD

Cannabis consumption is often associated with smoking; however, things have changed. Now, brands are coming up with a variety of ways to consume CBD to accommodate different consumers’ preferences. One can take CBD orally, sublingually, vaped, dabbed, applied topically, Sprayed, or through a transdermal application. This diversity accommodates people from different groups. 

The incorporation of CBD in various industries

In the past, CBD could only be found in cannabis shops and dispensaries. However, other industries are gradually joining the trend of incorporating CBD in their products. CBD is infused into various foods and drinks in the food and beverage industry to add a therapeutic twist to the dishes and drinks. The beauty and skincare industry add CBD to their products to tap onto its skin-nourishing properties. Additionally, CBD is considered an effective solution to pet-related issues, such as separation-related anxiety and pain. 

Take away 

CBD sales are at a record high and are expected to rise in the coming years. The booming industry has contributed to numerous job opportunities and a steady economy. The competition amongst CBD brands is high, and one of the factors that set companies apart is unique personalized packaging. 

Where can CBD brands get custom packaging?

BRANDMYDISPO™ is the one-stop shop for all your custom marijuana packaging needs. We understand the importance of standing out among competitors, and that’s why we dedicate our efforts to ensure our clients achieve their target, which is higher sales. Our process involves working hand in hand with our clients until they reach the ultimate level of satisfaction. 

Apart from packaging, we also offer design services that fit our clients’ vision. All design work is free with every product purchase, and we also create room for clients to create their own logo/design. You could never go wrong with BRANDMYDISPO™, as we have positioned ourselves as thought leaders in the custom dispensary packaging game. With us, you are guaranteed of;

  • Reliability
  • Top-notch products
  • Unmatched service 
  • Seamless communication
  • Small minimums
  • Instant quotes
  • Free design services
  • Free shipping for orders above $40

View CBD packaging on https://www.brandmydispo.com.

Leave a comment

Please note, comments must be approved before they are published

No set-up or hidden fees at checkout.

Cart